PRODUCT LAUNCH EVENTS
Bring your brand's story to the heart of Shoreditch with a dry-hire product launch event. Transform industrial-chic warehouse type of space into your personalised canvas. Impress guests with flexible layouts, trendy catering options, and dazzling audiovisual equipment, all tailored to your unique vision. Let Shoreditch's vibrant energy amplify your product's debut and forge unforgettable connections.
Embrace Shoreditch's raw yet refined atmosphere for your next product launch. 83 Rivington Street offers complete brand control, allowing you to design an event that reflects your brand's DNA. From gatherings in garden terrace to a vibrant event in the arches, 83 Rivington Street is the perfect venue to bring excitement and leave a lasting impact. With its creative spirit and central location, Shoreditch sets the stage for a launch that truly stands out.
Unbox the Future
Show off your new product and why it should be at the forefront of your customers’ minds.
Proof in Play
Let your customers immerse themselves in your messaging, try your new product and experience a brand new you.
Not Customers, Community
Gather feedback from your attendees, foster connections and let the longtime relationship begin.
Case Study: Oner Active
Oner Active was the first major event we hosted after opening 83 Rivington Street, and it set the tone for everything that followed. The activation transformed the venue into a high-energy fitness-lifestyle hub—fans lining up, trying on product, taking part in movement sessions, and creating content that injected immediate momentum into both the brand and the space.
It was the moment we proved the venue could handle scale, demand, and cultural relevance in one hit. Oner Active didn’t just launch an event; they helped launch the identity of 83 Rivington Street as a home for modern, community-driven brand experiences.
Case Study: Waitrose
Waitrose & Partners’ Seasonal Food event at 83 Rivington Street demonstrated how a heritage retail brand can deliver warmth, quality, and storytelling in a modern urban space.
We shaped the venue into an elevated tasting environment that blended education with experience—seasonal ingredients showcased like art pieces, paired with chef-led demos and interactive moments that brought the brand’s food philosophy to life. It felt intimate, premium, and deeply sensory. The event proved that 83 Rivington Street can host culinary-led activations that strengthen brand perception, deepen customer connection, and produce rich, lifestyle-led content.